"Every Photographer needs to watch this video."

The extraordinary life story of world-renowned wildlife cinematographer and inventor Dr Jim Frazier.

His optical genius paved the way for much of the world's cutting-edge optical technology including 3D.  His over 40 national and international awards includes an Academy Award for Technical Achievement for his Frazier Lens System, which provides an extended depth of field.

As a pioneer in bringing the outdoors into our homes, Frazier had to develop new cinematography techniques to help us see the world from the point of view of wildlife, both big and small.

The Impossible Lens includes exclusive interviews from Academy Award winning filmmakers, world-renowned wildlife cinematographers, inventors and optical innovators including Hoyt Yeatman, Peter Parks and Lenny Lipton.